Magic multiplier is a concept about the message dissemination capacity of mass media. It can send any message to unlimited number of people. It is...
Diffusion of innovation is one important theory of development communication. The article discusses some important aspects of this theory नवीनता के विसरण का सिद्धांत Development...
The role of media in development is well accepted by media scholars. Some basic concepts in this reference have been discussed here. सामाजिक आर्थिक विकास...
विकास का मार्डनाइजेषन या आधुनिकीकरण सिद्धान्त Modernization theory of development उन्नीसवीं सदी में विकास के लिए पष्चिमी देषों द्वारा विकसित किया गया सिद्धान्त एवं...